Audience RESEARCH & Project management
PROGRAM COORDINATION
As program coordinator at the CUNY Craig Newmark Graduate School of Journalism, I manage entire programs independently, under the supervision of my manager. This includes managing the relationship between partners (Google, Meta, Knight Foundation, etc), onboarding and managing students as well as designing and coordinating the curriculum. Here are the programs I've managed:
Executive Program in News Innovation and Leadership
I also planned and executed a two week in-person residency with 20 students from around the world who came to New York City to attend workshops and networking events
Lenfest Constellation News Leadership Initiative
Video Business Accelerator (APAC)
project management
The projects you see here are just a sampling of the dozens of projects and newsroom products I project managed as senior interactive journalist for the BBC's East Asia Visual Journalism team. My team consisted of two designers and one developer who worked closely with me in Indonesia. Our team worked collaborative across countries and timezones to produce projects for six BBC World Service language services in East Asia namely in Chinese, Burmese, Indonesian, Korean, Thai and Vietnamese services in Hong Kong, Seoul, Bangkok, Yangon, Jakarta and London.
The 2019 Indonesian election was complex seeing as there were five levels of government, and five different ballot papers, that voters had to use. So our team, in collaboration with the Indonesian service, produced a game to teach Indonesians on the basic rules as well as a simulation on where to puncture the ballot paper. Producing this required immense testing given the more complex levels like the colour-matching and punching the ballot.
This version of the timeline component the final iteration of a six-month long process. We began creating an easy-to-use timeline component that journalists themselves could write and populate (previous iterations took an entire day and an official commission with a VisJo team). This made producing this interactive interactives fast and easy, as seen here where it was produced by the journalist in Singapore during a breaking news event.
This was commissioned by the team in Seoul which was later picked up by the BBC News team in Singapore. Producing this explainer took a month and involved many moving parts starting with scripting that involved teams in Seoul and London, followed by storyboarding by our designer in Jakarta and finally animating and final edits that involved teams in all three countries.
Audience RESEARCH
Membership Puzzle Project
As a research assistant for the Membership Puzzle Project (MPP), I was tasked with helping the team in the final stages of the membership guide. Apart from the more minutiae tasks with uploading contents of the handbook, I also helped interview various newsrooms from around the world about their membership practices and how various set ups were successful under very different, and often difficult, circumstances. I also wrote a case study for Malaysiakini, an independent news organization in Malaysia that established a blended membership-subscription model in a bid to protect their members during a time when the government had several lawsuits against the organization. Additionally, my colleague and I were also put in charge of managing and updating the database of membership newsrooms around the world.
Master's Thesis with The Atlantic
For my master’s thesis project, I worked with The Atlantic’s Audience Research to see if the role of journalism could be expanded to the classroom and be a useful to both teachers and Gen Z high school students. After interviewing several public high school teachers from across the US, I prototyped a teaching tool/ reading list using the Atlantic’s archival materials that would be useful in the classroom.
View the deck here.
Watch my presentation here (starting at 1:44:15).
NYU Studio 20 / The financial times
I was the Deputy Project Manager for the first half of this project (we swapped roles halfway through the project). The cohort researched and conceptualized an all-encompassing audience growth strategy for the Financial Times. We researched four specific aspects - editorial output, onboarding processes, podcasts and audience engagement. We identified gaps and opportunities and proposed solutions during this 6 month-long project.
